Seth Godin says, "Who would miss you when you're gone?"

Godin; "Who would miss you ... ?"

If you rtelate that to your business, then the results show what is being provided by you, to who, for what reaon, why. What are your association ideas?

What is the purpose of work, your work, and perhaps discretely your "right livelhood?"

I know myself better than anyone, even if you read other people well. Say proposing that idea, what is the true reason to do my work? What if you add the "missing me" idea? Now what about we have only this one life? You want to give, give your work to the world, whatever niche big/small? Answering yes puts you in a camp of direction and the ability to see meaningful progress through meaningful activity/action. You are practicing "social business" we will call it. You win. Your business associate(s) win(s). It is foolish to rule out that the possibility to have a win/win resultant with every contract/deal/transaction. It can happen. It does happen. It happens effortlessly sometimes, blissfully. Other times it is a result of compromise and hardwork. Making a conscious effort for a win/win game is a better probability for the yield to be a desired, needed win/win game. Sure in some sports only one team "wins." This is not the perspective here. A player may gain insight to a technique of the sport, later apply it and bring home a bigger trophy. That is that. Competiton that is friendly and productive falls under the category of "I am competing only with my self and mostly my past."

The world will want what it wants, needs. Are we in business for ourselves? Are we business for a product/service to/for others?